The 2012 Kia Soul was named the top compact Multi-Purpose Vehicle (MPV) in J.D. Power and Associates’ Annual Initial Quality Study.
In this study, J.D. Power survey buyers and lessees of new 2012 model-year vehicles 90 days after their purchase to get their opinion of their new vehicle.
The Soul is maybe the hottest vehicles on the road today. Because of its cool style and inexpensive ownership, the Soul is flying off the dealership right now. And thanks to J.D. Power and Associates, it’s an award winning model.
As a whole, Kia improved its quality score from 2011, dropping six points overall. Among non-luxury models, Kia finished tenth overall in this study.
Congrats to Kia for continuing to show why it’s one of the fast-growing and hottest manufacturers on the road today.