Nissan Performs Well in J.D. Power and Associates Customer Satisfaction Index Study

2013 Nissan Altima

Thanks to the redesigned 2013 Nissan Altima, Nissan broke all time sales records in 2012.

Nissan has steadily climbed J.D. Power and Associates CSI Study each year. This year they are sixth among 19 nameplates in the mass market brands segment.

The J.D. Power and Associates CSI study ranks customer satisfaction with dealer service departments during the first three years of ownership. The 2013 U.S. CSI StudySM surveyed owners and lessees of 2008 to 2012 model-year vehicles. Nissan improved significantly in all five CSI study factors – service advisor, vehicle pick-up, service facility, service quality and service initiation.

For the 2013 study Nissan has improved by 23 points and earned 797 out of a possible 1,000 points, placing them sixth. Over the past two years, Nissan has earned 66 points and 14 places in the mass market brands segment ranking.

Leon Dorssers, chief customer officer and vice president, Customer Quality and Dealer Network Development – Nissan Americas said:

“Nissan’s performance in the latest CSI study demonstrates that our dealers are fully committed to the Nissan Customer Promise: to work tirelessly to exceed our customers’ expectations. Our improvement is a reflection of the dedication that Nissan dealers have shown to providing an outstanding ownership experience to every customer.”

 

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