Waikem Mitsubishi Celebrates 25th Anniversary

Waikem Family Members Craig, Doug and David Waikem stand with Gayu Uesugi, Chariman of the Board and CEO of Mitsubishi Motors North America, to celebrate Waikem Mitsubishi's 25th anniversary.

Waikem Family Members Craig, Doug and David Waikem stand with Gayu Uesugi, Chariman of the Board and CEO of Mitsubishi Motors North America, to celebrate Waikem Mitsubishi’s 25th anniversary.

 

Waikem Mitsubishi celebrated its 25th anniversary Thursday with a special honor from Mitsubishi North America.

Gayu Uesugi,¬†Chariman of the Board and CEO of Mitsubishi Motors North America, and other representatives from Mitsubishi Motors North America visited our Massillon showroom on Thursday to meet the Waikem Family and congratulate them on selling Mitsubishi cars since 1989. The family received a plaque and a banner that reminds everyone of Mitsubishi’s core principle: Ichimai-iwa — “Monolithic Solidarity” or “One Rock.”

“Everybody in the organization shares the same goal and works together to achieve our goal of success and growth,” the banner says.

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Mitsubishi Mirage Named Most Affordable New Car

The 2014 Mitsubishi Mirage was named the most affordable car from cars.com.

The 2014 Mitsubishi Mirage was named the most affordable car from cars.com.

The Mitsubishi Mirage has been named the most affordable car of the year, according to cars.com. Affordable doesn’t just mean “lowest sticker price” in this case, as their researchers looked at five-year fuel prices and new MSRP to create this formula. Every car on the market was studied, with the only requirement being automatic transmission, USB, Bluetooth capabilities, tilt steering wheel and power locks and windows.

At a total cost of only $22,115, the Mirage came in first place,  $1,800 less than the second-place vehicle, and more than $3,700 less than the list average.

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Mirage Named One of the Greenest New Cars for 2014

The 2014 Mitsubishi Mirage comes in a number of great colors, including Sapphire Blue, Kiwi Green, Infared, Cloud White, and Thunder Gray

The 2014 Mitsubishi Mirage comes in a number of great colors, including Sapphire Blue, Kiwi Green, Infrared, Cloud White, and Thunder Gray

The American Council for an Energy-Efficient Economy (ACEEE) has released a list of the top 12 ‘Greenest’ vehicles of 2014. Showing up on this list for the greenest new cars is the Mitsubishi Mirage, with a Green Score of 54.

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First Details on 2014 Mitsubishi Mirage

2014-Mitsubishi-Mirage

The 2014 Mitsubishi Mirage is coming in a number of different colors and will be the most fuel efficient non-hybrid.

The 2014 Mitsubishi Mirage is coming to the Massillon showroom very soon. With 40 MPG and very low price the Mirage is starting to garner national attention, and we cannot wait to see it ourselves.

Mitsubishi has announced the base price of the 2014 Mirage starts at only $13,970. EPA fuel economy estimates at up t0  44 MPG and 40 MPG combined. If these estimates are accurate, the Mirage would be the most fuel efficient gas powered non-hybrid vehicle in America.

Space is going to a plus with the all new Mirage. It has space for 5 people, while the competing Chevy Spark will only seat four people. While we here, the Mirage’s 96.5 inch wheelbase is longer than the 2014 Chevy Spark. The Mirage is also longer and more fuel efficient than the Chevy competition.

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